Friday, June 27, 2008

Big Green Purse

“Women spend 85 cents of every dollar in the marketplace.” That’s an astonishing statistic. It’s so incredible that Diane MacEachern wrote Big Green Purse to inspire women to use their spending dollars to help protect the Earth and to send a message to manufacturers that consumers want environmentally friendly products.

Big Green Purse explains in twelve chapters, how some seemingly insignificant decisions can make a difference, leading to bigger shifts in everyday habits and a cleaner planet. The book starts with easy to understand explanations of issues and concepts. MacEachern breaks things down, like the precautionary principle, chemicals, climate change, and air and water issues so that anybody can understand it, yet she doesn’t over-simplify things.

(www.treehugger.com)

1 comment:

Diane MacEachern said...

Hi! Thanks so much for helping to spread the "big green purse" message! Whether we spend a dime or a dollar, it sends a message to manufacturers and retailers they can't ignore. The more we all "use our purse" to make a difference, the greater the difference we'll make! Take care. Diane